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Why Storytelling and Story Listening Matter
A recent conversation with a corporate client has me thinking about storytelling. This question is coming up for me: Why is it important to feel comfortable sharing short stories that engage people? Here’s one reason...   Once upon a time...   Just kidding. No, but really.   When you get comfort...
by Erica Mattison MPA JD — Aug 14, 2026 communication leadership professional development story listening storytelling
A Simple Framework for Clearer Career and Leadership Communication
As a law student, I learned the IRAC method. IRAC is a structured legal analysis method that stands for Issue, Rule, Application, and Conclusion. It is used to organize reasoning and communicate legal arguments clearly. That may sound specific to the legal field, but the framework can be useful i...
by Erica Mattison — Jun 01, 2026 career communication leadership

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